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Tuesday, November 24, 2020

Rare DM's gliding retro electronica sci-fi proto punkery of "send nudes"

 











"thanks for the night is the only text I get" 


I try my best to listen to music videos before viewing them and that was the case for Rare DM's (Brooklyn based singer, producer, multi-instrumentalist Erin Hoagg) retro dark wave track "send nudes". The twirling synth arpeggios, machine beat and Hoagg's aloof sensuality cast in somber blue light is full of questions and mysteries. The sound is so engaging being both retro and sci-fi. I thought instantly of Ridley Scott's 1982 retro sci-fi toned flick "Blade Runner" not only because it is one of my favorite films but because Hoagg's dark electronic aesthetic feels so much like it could be a cross generational soundtrack to it.  

My jaw subtly dropped when I watched the video for "send nudes" because of the evocative opening imagery of Hoagg gliding through New York streets in shiny black, fishnet stockings with silver cast hair and raccoon eyes. She looks like she could be one of the replicants in Blade Runner or even a female version of Roy Batty (Rutger Hauer) himself. 

“I’m not subtle, I’m not trying to be,” Hoagg purrs over a somber synth melody and a pulsing beat. “I can send my nudes to someone else.” 

"send nudes" ultimately feels so engaging and circular that it could run forever chasing itself. So cool. Love the narrative. Love the musical breaks and love the proto sci-fi punkery.

-Robb Donker Curtius

 




THE FACTS AS WE KNOW THEM - PRESS NOTES:

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https://www.facebook.com/rare.dm.realm

Rare DM


Dance music, dark matter, direct message, dungeon master, distant memory—people have tried to decipher the meaning behind the name Rare DM, but really it’s the Brooklyn-based singer, producer and multi-instrumentalist Erin Hoagg. Rare DM is Hoagg at her most vulnerable and visceral, as she mines dates, breakups and other adventures to make revealing, romantic darkwave dance-pop music.


With a collection of vintage analog synths, Hoagg transforms the mundane into the magical, transposing real DMs she’s sent and received into songs that reflect on the fractured nature of modern communication and online dating. Her songs are dark and deeply intimate, rendering in raw detail the search for that special connection we all crave, but rarely find.


Hoagg’s 2019 debut album, Vanta Black, tackles subjects of longing and loneliness, moods that match its namesake—the darkest pigment ever created by man. Her new work continues to explore the dark side of modern life, but now she’s more seductress than sad girl. New single “Send Nudes” details a romance that unraveled in the DMs, her disaffected monotone occasionally breaking into a Billie Holiday-esque lilt.


Rare DM lives up to its name in live performance by utilizing a DAW-less setup. This replaces the now-familiar image of someone standing behind a laptop with the striking spectacle of Hoagg dancing between an Octatrack, a Machinedrum and other analog gear.

"Rare DM's gliding retro electronica sci-fi proto punkery of 'send nudes' is mesmerizing


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