The pitch, the description went like this: "US producer Max Fry Pairs 808s & Ukuleles In Charming New Song “Take It Slow” Ft. Canadian singer Lhasa Petik". Now, considering that this very intriguing line involves personal love hate relationships (love anything to do with the iconic Roland 808 and got totally burned out on ukulele songs) I was eager to dip into this. Fry is a Floridian songwriter, musician / producer and (as of late) his thing is electronica and collabs like with Hanz, still haze, 92elm, just to name a few. Lhasa Petik is a talented singer-songwriter, musician based out of Winnepeg, Canada who infuses R&B indie and jazz affections within her mostly guitar and ukelele rhythm'd songs.
Take It Slow pulls you in from the beginning and embraces the pearly percussive ukuleles in beautiful as Petik pulls off intricate picking and lead melodies layered around her truly inviting, alluring vocal croon. Fry's production feels simple but is complex in creating a spartan bottom beat and hip hop tones while inserting surprising diversions like an electric guitar rhythm (out of nowhere). I thought a bit of early Halsey.
Lhasa Petik multitasking
Fry offers:
After hearing Lhasa Petik's most recent project "Outside / Dreaming", I knew I wanted to work with her. Lhasa sent over the original idea for the song, which I already loved. We knew we had created something special after combining Lhasa's captivating vocals and ukulele riffs, along with my drums, backing vocals, and electric guitar. As the overall collaboration was seamless, we knew "take it slow" would be the first of many.
ATS:
‘Take it slow’ upon first listen may seem like a plea to a lover. However, it is actually a dialogue between Lhasa’s current and former self, following a whirlwind year of loving and letting go. It describes her thought process while letting go of a relationship that she struggled to move on from; hence the lyric “you were looking for a way out, I made you take the long route.” The lyrics “Oh I hope that you take it slow, so that if you crash, you’ll still come back home to me” is a plea to herself to ensure that she won't let herself get to that broken place again; so that she always has enough energy to get home.
-Robb Donker Curtius
THE FACTS AS WE KNOW THEM - PRESS NOTES:
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Max Fry is a Jacksonville, Florida based songwriter and producer. Having established himself as a creator of intricately-layered electronica over the past 5 years, collaborating with the likes of Hanz, still haze, 92elm, and more, Max Fry now shifts his focus to uplifting and infectious indie-pop with a mix of nostalgic down-tempo beats, taking inspirations from Verzache, Deb Never, and Golden Vessel. Max Fry has been featured on edm.com with a release through Majestic Casual, and performed at his first headline show in Philadelphia back in February.
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